Applications
Confections
Craveable sweets your consumer can’t get enough of
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From lip-puckering sour candies to indulgent chocolate bites, delight your consumers with the sweet flavors they’ll crave time and time again.
Insights to action
Custom research platforms and insights to understand your consumers’ cravingsProprietary & patented flavor technology
Achieve authentic, true-to-character profiles, tackle taste challenges and improve mouthfeel.Reliable vanilla supply
Leverage our unmatched global sourcing network and advanced in-house blending.Expert access made simple
Tap confections experts who navigate sensory, regulatory, and consumer insights with speed.Our confections experts have a plan to help you win
Innovation & collaboration: At McCormick Flavor Solutions, we’ll be an extension of your team. Move with speed to meet timelines, all while maintaining quality, excellence, and easy access to our experts.
Taste solutions that deliver: Access to a variety of fruit, sweet brown and indulgent profiles that can make your products pop with authenticity or intrigue with nuanced fantasy
Support from start to finish: Sensory validation, consumer and market insights, regulatory guidance and so much more: We’ve got you covered.
WHAT WE SUPPORT
TASTE ACROSS EVERY CATEGORY
Gummies & Jellies
Sugar Confections
Gum & Mints
Chocolate/Chocolate-Alt Confections
Marshmallows
Candy Inclusions
Your new innovative format
Diven into insights behind confection flavor & trends
Level Up with Flavor that Performs
Taste innovation starts with technology. Whether you’re contending with off-notes, shelf-life or searching for a unique sensory experience, our market-relevant flavor technologies deliver best-in-class taste.
Optify®: Taste modification for the toughest challenges
FlavorCell®: Flavor when, where, and how you need it
FlavorReal™: Deliciously clean solutions
Ready to Begin Your Flavor Journey?
Every product starts somewhere. Check out our collection of confection flavor favorites below to get you started. Whatever your product, count on customized flavors to suit you and your consumer’s taste expectations.
Flavor 101®