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Bakery & Desserts
From first bite to final crumb.
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Consumer Health
Flavor to help the medicine go down.
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Savory
Add some irresistible oomph.
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Bars & Cereal

Raising the bar on taste.

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Frozen Desserts

Get the scoop on flavor.
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Snacks

Craveable, authentic snack flavor solutions.

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Beverage
Best in glass taste.
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Performance nutrition

Pump up flavor and performance. 

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Confections
Time for a sweet treat.
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Pet Care
Pet food pets love and parents trust.
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Understanding Flavor
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Navigate Regulatory Requirements
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Work with a Flavor Partner
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Build Innovation Pipeline
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Reformulate Products
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Achieve Clean Label Goals
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Work with Functional Ingredients
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Match Flavor Profiles
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Predict Consumer Preference
Learn
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About Flavor University
Learn the science and creativity behind flavor.
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Flavor University® Podcast
Top Courses
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Flavor 101
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Heat 201
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Flavor 101 Hits the Road
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Taste Modification 201
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Functional Beverage Flavor 201
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Savory Flavor 201
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beverage flavor 201
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Cereal, Bars, Bakery & Snacks Flavor 201
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Trends & Insights
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Flavor Forecast
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First in Flavor
Flavor Labs (5 of 10)

Reformulating Products

Whether you’re reformulating offset market changes, to eliminate artificial dye, or due to supply chain challenges — we can help. No matter what you’re facing, we’ll act with speed, so you don’t fall behind. 

End-to-end support for your reformulation and renovation challenges

Creating products in an environment and marketplace that is changing every day, wherever you are in your reformulation journey, we’ll meet you where you’re at with

  • Clean and natural flavors and ingredient solutions and matching capabilities

  • On-trend flavors delivered through world-class consumer insights and technical support

  • Access to regulatory, supply chain, and safety & quality experts that help you go to market with confidence
Learn More
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World-class insights, access to a wide range of experts, and differentiated taste solutions to fit your needs. Learn more below.

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Optify® Taste Modification

Deliver against tough consumer taste expectations with McCormick Flavor Solutions' Optify™ Taste Modification Technology.
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Flavor Matching

Count on our six-step flavor matching approach catered to your challenges.
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Open & Accessible Regulatory

Agile support built for your needs.
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Sensory & Consumer Guidance

External and internal tests to make sure your product hits the mark with consumers.
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Trends & Insights

Consumer, flavor and market trends to help you grow.

FAQs

Stay calm but also stay aware! If a product supplied to you by McCormick contains an ingredient that was banned by the FDA, we are already working on it and will reach out to you regarding potential reformulations or replacements.  

Unless there is a clear and immediate danger, FDA ingredient bans follow a timeline between initial proposal and required compliance date. This allows industry time to reformulate as needed. An ingredient is officially banned once the FDA Publishes a Final Rule in the Federal Register. The Final Rule provides the compliance period for the ban. The compliance period is often 1 to 2 years out from the date of Final Rule publication to allow for reformulation and inventory depletion.