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Optify®

Making better-for-you more delicious. 
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About Optify®

With functional, better-for-you and performance products comes inherent taste challenges – off notes, unpleasant mouthfeel, bitterness. We know them all too well.

Optify® taste modification technology offers a full-product approach for your toughest taste challenges, transforming seemingly unfixable tastes into enjoyable consumer experiences.  

How it works

Easy as 1, 2, 3

Deliver against consumer taste expectations for functional, performance-focused and better-for-you products with our three-step approach to taste modification.  

1. Optimize base formulation 
2. Apply taste modification approaches to suit flavor and label requirements 
3. Customize characterizing flavor solution and deliver a fully validated taste experience

Learn How

What is taste modification?

Altering the perception of taste in a product, whether enhancing desired flavors or masking undesirable ones.   

Our solutions

Performance benefits include

  • Masking

  • Blocking

  • Enhancing

  • Overcoming taste challenges

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“From protein fortification to sugar and salt reduction, it can be difficult to balance consumers’ priorities without sacrificing taste, and we get it. That’s why Optify® Taste Modification relies on partnership. Our experts work hands on with experts at every step.

Dr. Lindsey SzymczakPrincipal Scientist, Flavor Innovation Technology

Explore your challenge

We know your taste challenges are highly complex. Our teams will meet you exactly where you’re at to find a targeted solution. 

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Managing Functional Ingredients

Find solutions for bitter, metallic lingering off-notes and more

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Managing Functional Ingredients

Find solutions for bitter, metallic lingering off-notes and more
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Sugar Reduction

Balance reduced sugar and great taste 
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Increasing Protein

Face off-notes, solubility issues and more with ease  
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Improving Texture

Deliver desired mouthfeel with our technologies 
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Your taste expectations, delivered.
We’ve got you covered.

As your go-to flavor partner, we take a full-product approach to taste modification. Count on expertise and hands-on support to deliver a successful product, not just a taste modification solution. Let’s move forward, together. 

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